To become an Icon of Excellence and the leading Commercial Bank in Ethiopia.

To provide customer focused, efficient and effective full-fledged commercial banking services by deploying qualified, honest, motivated staff and state-of-the art technology and thereby optimize stakeholders’ interest.


  • Loyalty;
  • Transparency;
  • Accountability;
  • Honesty and integrity;
  • Social responsiveness;
  • Organizational excellence;
  • Equal employment opportunity;
  • Prudent and Professional banking practice and
  • Competitive services and sustainable growth.